The trend of Interior Design in China

The trend of Interior Design China

Much more than a simple interior decoration arrangement is a storage. And this surely isn’t the Chinese who will contradict. Several things contribute to that Interior is pleasant to live. Consider the space we have, the style you want and all the items that we have. In China more than elsewhere, the interior decoration is an art.

The style of Interior China

For a change of scenery but you can always find the Zen with a Chinese decoration.To do this, you can introduce among your furniture of , but also paintings representing branches of cherry tree in the living room. The suspensions in the paper or the dining table decorated with hand drawings in ink can also delight the eye. The lanterns are typically Chinese decorations which each household in China has. But also the curtains and sheers are certainly details but can have that typical Chinese look by choosing the red and white as the color for example. You can push the experience a bit further by creating a typical Chinese space as the table to eat on the ground.

Curtains and sheers, Chinese style

The curtains and sheers (In french Rideaux et voilages) differ in their aspects and their uses. To dress up your windows properly, he must choose his curtains. Style Chinese curtains and curtain is characterized by a particular color worship live, that of the dragon. The curtains above all preserves a piece of the prying eyes of neighbors. But to let in the light you can opt for printed sheers. Curtains allow us to protect the light, the heat from the cold and looks. To do this, you can learn to play with fabrics, overlays lengths. In a living room, the curtains and sheers are major assets of the decoration. For a Chinese style,we suggest a superposition of curtains with the first face the outside, a bordeaux red heavy curtain. One of the Interior in light curtain, white with cherry prints. The whole gives a complete and also makes a more joyful piece. The image of China, you will travel without travel thousands of kilometres. You now play using the Chinese Interior to use curtains and sheers.

See also :

• https://marketsurveychinablog.wordpress.com/2016/06/18/market-mobile-phone-industry-in-china/

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The different types of lingerie worldwide

Tags

clothing, fashion, lingerie industry, lingerie market

Over the years, lingerie has moved from a status of functional underwear to a more clear trend. Indeed, more and more women appreciate this mode. Whether to be comfortable with yourself or to please his partner, lingerie is now part essential in women’s fashion and it across the world. Of course, the preferences are not the same, and this is due to a variety of settings. Here all it is important to know about different types of lingerie in the world to better understand the subject.

A choice depending on the model offered by major brands

For women with a particular attraction for lingerie, it is impossible to miss the big brands manufacturing. Among the most important, there is such Aubade, Barbara, Lou, Princesse Tam Tam, Chantal Thomass, Implicit, Triumph, or Etam. All offer different models trying to meet the needs of users. Whether about fabric manufacturer or style of lingerie, the choice is very wide. Thus, lace, satin, and other high-quality fabrics will be sought by customers. As for the cut, it can go for the boldest styles to those most chaste. Apart from these criteria, the production of lingerie also plays an important role since it is involved in determining the quality of the latter. Currently, the production of clothing in China / Chinese part of the appreciated by customers given the value for money which is rather satisfactory. After Asia, it is the lingerie produced in Europe that is most consumed.

Lingerie worldwide according to women’s needs

By buying lingerie, especially women tend to respond to a particular need. In most cases, three criteria must be taken into account: the style, comfort, and personalization. Those who have the need to feel attractive are such sensual look to models such as the string or the jumpsuit that are increasingly fashionable. Those seeking comfort and a look neater by cons turn to the simplest facts cotton models. In all cases, specific characteristics are desired by women as padding, size or color to feel as comfortable as possible in his underwear.

Lingerie on different cultures and in different countries

Consumption of lingerie worldwide apart from the woman’s needs is governed by culture and trends in a country. For Europeans and the Americans, for example, is the risqué lingerie that is fashionable. It suits door inside and outside and highlights the bright colors like red or orange. The nude and pastel colors are also attractive. And if before the big size models were not so numerous, major brands will now give heart to joy to offer different models to meet those needs. On the market of the Asian underwear with cons, women appreciate the finer and lighter models. Given their slender forms, women from this part of the world prefer lingerie bulking their shapes and putting their silhouettes value. In all cases, women’s lingerie attracts more and more consumers, and there is even a significant development of the purchases made by men for their wives.

 

 

Lepeignoir

f at the beginning the robe was a simple garment that would warm the body, or just to cover us after a good shower, today it has become an object of fashion. It reflects the personality and not just about color. Women also like to relax in a bathrobe woman, this allows them to stay warm and relax. Many people do not dry with a towel after a shower and use the bathrobe to dry and keep warm. But for this case, the cotton bathrobe who is the most suitable and crumples easily, that in itself does not have the ability to absorb moisture.

The types of woman bathrobe

The waffle robes, also called waffles robe are provided with diamonds, usually made from cotton very comfortable way. This type of woman bathrobe are much lighter but do not heat if the heat is expected of it. Heavy and warm bathrobes are made specifically for winter time, except that they are much less tendencies. The robes in silk, by cons are, if you will, very likely, in most cases, but more fragile they require a lot of attention on how to wash them. And even when ironing, precautions to take and respect. Some women bathrobes are specially designed to heat during the winter. For this, a neck cover is on the top to give this heat that would seek women. With its large sleeves, the movements are not restricted while remaining warm and comfortable. Today, one can also count the hoodie, bathrobe style that gives more heat to women.

Choosing the woman bathrobe

It is not enough just to take a dress in her wardrobe. Much comfort could be achieved by choosing the right bathrobe. Clothe the ideal bathrobe allows to feel comfortable and good about yourself. Multiple selection criteria are available, namely the color, pattern, size, material used. Comfort woman bathrobe depends largely on the adjustment of its size relative to the body of the wearer. Think about how to wear the part of the distinguishing characters of choice, especially if the robe is intended as gifts. The weight is mainly determined with the weight of cotton is important.

Market mobile phone industry in China

The number of phone users in China is estimated to reach 563 million for this year. In this country with a population rate of 1.5 million, the mobile phone especially smartphones have been democratized. Smartphones 4G & 3G users represent 674 millions of the population. In the main cities and suburbs, it is common to see people with sophisticated mobile phones, everybody has one. It is explaining why China is the  leader of technologies products consumption but not concerning the production.

However, China is the country with the most internet penetration which means that the majority of the population is connected. It is becoming the larger market of Apple and its revenue has increased to 12.5 billion of dollars only on the Chinese territory.

Opportunities in the mobile industry

•         E-commerce : with such an internet penetration rate, e-commerce platforms are emerging and provide every day more and more opportunities. In fact,  online shopping

extends and people spend less time in the markets. Companies have to define the segmentation of the consumers and the profile of a new consumer who decide to buy like in an online window shop.

•         Payment & transactions : the mobile payment extends on the Chinese territory.  69% of Chinese  said that they had bought a product with their mobile. Alipay and Tencent completely lead the market but Apple could join the competition.
•         Advertising : Outlays on mobile ads skyrocket to 15.82 milliards of dollars. It is classified China as the first in this sector. The number of active users on China mobile advertising was around 500 million, much bigger than in the USA. One again, China has the been the largest mobile marketing market in the world.

 

 

Chinese Liquor Brands

The Chinese liquor, which is one of the six internationally recognized varieties of spirits such as whiskey, brandy, rum, vodka and gin, possesses a very complex way of production and is made of various commodities such as rice, sorghum, maize and wheat. this liqueur dates back to the Song Dynasty (960-1297). Today, on the basis of this long tradition, distillers create a mind that is clear, aromatic and tasty, the most popular brand is Maotai.

-Yellow wine

This is one of the oldest wines in the world, it is unique and traditional in China. he is known for its yellow color and luster. is a base of rice and glutinous rice, the alcohol content is 10 to 15 percent. After the fermentation process, it has a mild, sweet fragrance. He is very experienced and is often used for cooking and as a drink. The most famous brands are made in Shaoxing, Zhejiang and Shandong while Hongqu yellow wine made in Fujian.

-Fruit wine

Has made from grapes, pears, oranges, lychees, sugar cane, hawthorn berry and waxberries, fruit wines have a long history and there is even a legend of brewed wine based on the natural fermentation of fruits. been the China wine from the western region of the Han Dynasty (206 BC – 220) and was very well known in the Tang Dynasty. Today, fruit wine production is much produced, with the very important grape wine.

-Integrated alcoholic beverages

These drinks are made from wines and spirits in which the zest is added or fruit flavors, herbs or flowers. These mixtures include wine and medicinal drinks with several kinds of aromas, flavors, and benefits that different levels of alcohol and sugar content help to produce unique styles in China.

-Beer

Compared to spirits and wine, beer has a much lower alcohol content and is very often made from barley and hops. It took time for the beer to be truly accepted by the Chinese people. in modern China there is a big brewing industry, which has great potential and today there are a lot of quality beer brands which are very well known and appreciated by beer drinkers both in China and abroad.

Christina, Focus Group China Consulting 

See also: Tourism in China / Education in China 

The tourism industry in China

 

Current situation of tourism industry

According to the research conducted by the National Bureau of Statistics, there is an increasing interest from Chinese people in traveling day by day in recent years. As for the domestic tour, it increased from 20.00% to 34.16% between 2008 and 2014, moreover, the number of overseas tourists has increased by 0.79 million in the same period. Besides, the traveling service income increased from 1,597,750 million RMB to 4,164,450 million RMB and the gross profit increased at a stable rate. Although China ranked 12 out of 113 counties in terms of its natural tour sites in the world, it could not get a high level of recognition of its traveling infrastructure and traveling service as it is ranked 47.

Problems and potential analysis

The existing problems for the traveling industry are as follows. First of all, It focuses less on the restoring and the protection of natural sites as the development of Chinese tourism industry is currently damaging the fauna and flora. From an environmental point of view, the development of sustainable tourism, protection and restoration are crucial but always ignored. The amount of traveling agencies like Kanghui or Chunqiu, remain numerous, there were 26054 travel agencies in China in 2014, but world-class traveling agencies are still rare. For the large scale travel agencies, most of them fail to provide innovate travel service, almost all of them are following the same travel route and arrange the same itineraries for Chinese tourists. For instance, most of  the tour guides are taking tourists to visit the West lake park as long as they plan to travel to Hangzhou and many tourists will visit the Forbidden City once they decide to travel to Beijing, and Putuoshan island for its numerous temples. For small travel agencies, the quality of service and they are under standard management  are the important issues to be improved. Next, the traveling products are familiar from north to south and from east to west as tourists can buy two bracelets with the same design in different historic sites.

Ecotourism in China

Traveling developers should pay more attention to the protection of the natural resources to minimize the restoring cost. For instance for travel agencies, it would be better to update and upgrade the different types of service and cultivate market brand to break the bottleneck. For the travel manufacturing industry, unique souvenirs need to be designed in order to be sell. All in all, innovation need to be brought to the travel industry as it is experiencing a wonderful time in China, besides, the natural resource has to be more protected by professional within the tourism industry, this line could be an opportunity for the professionals of the sector.

See also:

• The Automotive Industry in China 
• The Tobacco Industry in China 

How much time do the #Chinese spend on #leisure activities? Check our latest study https://t.co/MEcFu2w0En #China pic.twitter.com/ZWImbhlqCt

— Daxue Consulting (@DaxueConsulting) November 18, 2015

 

The Automotive Industry in China

With 22% of market growth last year in China, the premium segment is indeed still ahead within the Chinese automobile market, even if this Eldorado is slowly decreasing.

1 / The market demand

In 2015, only 75 on 1000 Chinese have a vehicle. And reaching this milestone represents always the sign of a social ascent in a country. However, the structure of the automotive market  is changing a lot, the market of supply is becoming a market of demand. Indeed, after the upper classes emerge a new group of customers: the middle classes. BMW noted that 310 million Chinese will be urban by 2030. So here is a huge new potential target market.

2 / A higher mix

The authorities in Shanghai want to double the minimum wage, which is now at 2600 RMB. With higher income, they will buy cars and invest in car equipment; the overall market with the product mix will increase. The Interior division, which makes dashboard or door linings, boards takes full advantage of this phenomenon.

The mix increases also in the medium segment  with a new booming segment: the entry premium.

3 / The growth of the Chinese Brands

These new models have benefited the growth of Chinese manufacturers in the first quarter, after months and months of decline.

According to figures from the firm PwC, sales of Chinese brands jumped by more than 20% in the first quarter. This rebound has however confirmed the obligation for the European, American and Japanese to seek new models of business.

4 / Some more regulations

The Chinese authorities are pushing the emergence of local manufacturers.  This policy is also supported by the regions which, from Shanghai to Shenzhen or Chengdu, all have a large local group. For new entrants such as Renault, this means a drastic regulation to follow. Indeed, the French multinational cannot produce that compact vehicles, according to the terms of its license, and must prove its profitability or install an on-site R & D  centre or engine plant to grow.

5 / Sourcing local

More generally, sourcing and adapt to local producers is essential to a level that it is much more integrated than the template designed for the Western market. For the older players, it also important to seek for diversity. This is what BMW is currently doing. The German manufacturer will soon produce in China a local version of the SUV X 3 but also an MPV, an adapted declination of its minivan front-wheel drive, the Active Tourer.

See also:

• Tourism in China
• Distribution market in China

 

Consumer Electronics | Daxue Consulting from Daxue Consulting

Tourism in China

Rising Number of Chinese Tourists

The world has become globalized that anyone can access information just with a simple click of a button; one could conveniently travel from one country to another by the use of transportation. Tourism is also one of the world’s fastest-growing industry; in 2010 the Middle East and Asia had the greatest growth of tourist. Whether it is travelling to a different country for business or leisure; Tourism industry plays a very important role as it also promotes transportation services, such as airlines, cruise ships, and taxicabs; hospitality services, such as accommodations, including hotels and resorts; and entertainment venues, such as amusement parks, casinos, shopping malls, and music venues. This generates revenue for the country; thus promoting the growth and economy of the country.

Tourism Industry in China

The travel and tourism demand in China, including consumption, capital investments, government spending, and exports, is expected to grow by 14 percent, to 2,770 billion RMB (US $354 billion); with the projection of 588.2billion RMB ($75.1 billion) by the end of the year. This sector is expected to contribute to 2.9 percent to china’s gross domestic product (GDP) and has substantial increase the employment rate in the tourism industry with projections reaching 17.4 million (2.3 percent of total employment of the country. The tourism sector in China has experienced strong growth as substantial increase in personal income of the people in China. World Tourism Organization and the International Monetary Fund has accounted tourism in Asia region predominantly China would grow at an average annual rate of 4.6 percent between 2000 and 2020, while GDP growth averaged only 3.5 percent.

Tourism has become the new growth area for China’s economy in recent years. The country’s travel and tourism demand now accounts for 4.3 percent of the global market share. Over the last five years, more than 200 million Chinese traveled during the country’s three annual week long holidays collectively spending more than 70 billion RMB (US$8.7 billion).

With the increased amount of travelers, the demand for travel services increases. In terms of renowned natural sites, historical sites, famous sites and ancient capitals, China has a very strong history as China has started to develop their tourism industry where by WTO, has accounted that China has received over 54.6 million international visitors . The growth of China’s tourism market has become one of the world’s most watched markets in the tourism industry.

Christina Yao, Consultant

Education in China

Tags

Chinese education, Consulting China, Daxue conseil, Education in China

 

With the rise of social development, education in China has made a great difference. Compared with foreign education systems, schools in china are impressively unique. This article aims to introduce the present education system in China. 

Primary Education

In China, primary school education is compulsory and it lasts 5-6 years (In some provinces, the 6th grade is set in junior school).

Children start schools at age six (seven in some areas). The language of instruction is Mandarin Chinese with the exception of the primary schools that mainly admit ethnic minority students. A typical school year is comprised of two semesters and runs from the month of September to July. Students attend classes five days a week and primary school education currently includes nine compulsory courses; Chinese, Mathematics, Social Studies, Nature, Physical Education, Ideology and Morality, Music, Fine Art, and Labor Studies. Foreign Language is normally offered as an elective course. In order to graduate, all students are required to pass graduation examinations in the subjects of Chinese and Mathematics. The examinations are normally designed and administered by schools with guidance from local educational authorities. Students move on to 3-year junior (lower) secondary schools (chuzhong 初中) after graduating from primary schools.

Middle Education

Junior (lower) secondary education lasts three years, following the completion of primary school. In order for students to obtain a certificate of graduation, students are required to pass graduation examinations and meet minimum physical education standards. These exams are designed and administered by local educational authorities. Students are typically examined in the following subjects for graduation: Chinese, Mathematics, Chemistry, Physics and Foreign Language (for the majority, English). Completion of junior (lower) secondary education also marks the end of a 9-year (6+3) compulsory education program.

Secondary Education

After the completion of junior (lower) secondary school, students can choose to enter either general (academic) senior secondary school or a vocational senior secondary school. General (academic) senior secondary school lasts 3 years and vocational senior secondary school lasts 3 to 4 years. Senior secondary school is known as (gaozhong 高中) and vocational senior secondary school is known as (zhongzhuan 中专) in China. Students wishing to continue their study in the general (academic) track must pass the entrance examinations for general senior secondary schools, which is also known as (zhongkao 中考) in China. Designed and administered by provincial educational authorities, the entrance examination includes the same subjects as the junior secondary graduation examinations. At the end of their final school year, graduates of senior secondary schools seeking admission to post-secondary education are required to take the National Higher Education Entrance Examination, also called National College Entrance Examination (NCEE), commonly known as (gaokao 高考) in China.

Vocational Education

Vocational education programs are offered at both the secondary and post-secondary levels. Vocational senior secondary schools provide subject and occupation specific education and training. This education is highly employment oriented and graduates normally enter the workforce. However, it does offer some access to further education, particularly in the technical/vocational specialties. Since the year 2000, the Ministry of Education (MOE) has allowed graduates of vocational secondary schools to take the NCEE and be admitted into higher education programs.

Higher technical/vocational education is available at the zhuanke (专科) level, which require two or three years of full-time post-secondary study. It is possible for graduates of higher vocational education programs at the zhuanke level to obtain a “benke 本科” degree (Bachelor’s degree) certificate through an upgrading program, but this is limited to a select number of fields. Vocational higher education institutions are currently administered at the provincial level.

Tertiary Education

Higher education is provided by institutions of various types including general and technical universities, specialised institutions, professional universities, military institutions, medical schools and colleges, independent colleges, and various adult higher education institutions. Entry to university depends primarily on how well the students perform in their entrance examinations. Students with outstanding academic performance in their secondary schools can potentially be granted an exemption from the entrance examination and be recommended directly to the university of their choice through a method called (baosong 保送). In addition, some private institutions are exempted from the NCEE (gaokao) and accept all students who can afford the tuition fees. Prestigious universities (key institutions) maintain higher admission standards, and therefore require higher NCEE (gaokao) scores than other institutions. Entry to higher education in China is highly competitive.

Christine Yao, consultant at Daxue Consulting

See also:

//platform.twitter.com/widgets.js” target=”_blank”>Tweet about the chinese millenials

 

 

 

 

The Chinese Tobacco Industry

Quick Insight of the China National Tobacco Corporation

The China National Tobacco Corporation (CNTC), which effectively holds a national monopoly on cigarette sales, has reported a net income of $21 billion dollars in 2012. China is the world’s biggest market for cigarettes, and it has reach this year 300 million of smokers, nearly 3 times as many as those in the next biggest smoking nation, such as India. In 2012, the tobacco market’s revenues have reached $122 billion, up from $47 billion in 2005. Despite tobacco control efforts by the Chinese government, Tobacco industry analysts foresee a growth within the Chinese market in both volume and value of the cigarettes sold. Even if the Chinese tobacco market has been registering low growth in sales volume, but healthy growth in sales value.

China has the intention to reach the international market and with this willing. Currently, less than one percent produced by the CNTC is exported each year. To reinforce its sales abroad, CNTC has to create strategic partnerships with other tobacco big groups, a collaboration that is profitable on both sides. Indeed, the big traded company will have the opportunity to grow their within within China thanks to the CNTC shares. Those big groups includes Japan Tobacco International (JTI), Philip Morris International (PMI), British American Tobacco (BAT), and Imperial Tobacco. This presence will allow CNTC to reach the emerging markets such as Eastern Europe and Latin america. This represent a great advantage and opportunity among the foreign groups, but the market remain limited and China is controlling the production and the domestic production and imports of foreign brands.

As the world’s biggest market for cigarette sales, the CNTC has the objective to become the key tobacco market players in the world by facing a lot of important challenge such as the health concerns, the slowdown of China economy. With a saturated market it is important to have a strong strategy and a better understanding of this specific market, in order to gain some market shares.

Chris Yao

Sources: 

• http://www.bloomberg.com/bw/articles/2014-12-11/the-chinese-government-is-getting-rich-selling-cigarettes
• Market study of China Tobacco industry